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The Truth About Productized Services with Hunter Hammonds

If you’re building or want to build a productized service, get ready for a masterclass. In this video, I interview Hunter Hammonds, CEO of Assembly. He’s building a portfolio of productized services and we dive into the realities of productizing and systemizing service business. He breaks down the key numbers we should focus on, the many myths and […]

Escape Founder-Led Sales With Deep Specialization

Want to escape founder-led sales?▸▸ Get Corey Quinn’s groundbreaking book, “Anyone, Not Everyone”: https://www.coreyquinn.com/anyone-not-everyone-bookPicture this: you’re tied to your phone, jumping at every sales call, hoping it’ll be the big one. Sounds exhausting, right? Well, Corey Quinn has been there, but he figured out the key to breaking free from founder-led sales—specialization.Now he’s here to […]

Grow Your Agency from 0 to $1M+ (Complete Game Plan)

If you’re ready to take your agency from 0 to $1M+ in revenue, this is THE video you can’t afford to miss: • Find out how to scale efficiently with systems and IP, not just staff (2:15) • Discover the 5 stages to massive growth: Pathfinder to Pioneer (4:30) • Learn to identify what stage your business is […]

Take A Sabbatical From Your Agency

Discover the benefits of taking a sabbatical in your business with Alyson Caffrey’s insightful strategies. Learn how setting boundaries and prioritizing rest can lead to substantial personal and professional growth.In this interview, you’ll discover:Alyson’s essential steps for creating a harmonious work-life balance and why shrinking your operational time can be beneficial.The intricacies of the three […]

Unlock your profit with ONE metric

As an agency or service provider one metric stands above the rest in determining your agency’s success. It’s not your sales, nor your traffic numbers. This metric is so powerful, yet overlooked by many. It’s often confused with a different metric. This is the same number that many people will look at if you want to eventually sell […]

Why Your Agency Profit Sucks

I’ve spoken to 1000’s of agency owners, freelancers, and service providers… Many of them are not that profitable. Yet, the agency model when built right is an extremely profitable business model. Whether you’re doing $20k/month, $40k/month, $80k/month, up to $250k/month… I’ve met owners at those revenue levels that areBarely keeping the lights onHardly paying themselves enough to […]

The One-Person Agency Model Saved His Life

Productizing your service with a team is a little different than productizing your service as a one-person agency. In today’s video, I’m joined by Brendan Hufford from Growth Sprints where we talk about how and why he built a one-person agency and how the one-person agency model saved his life. The thing I love about productizing and […]

Mistakes To AVOID When Starting Your Digital Agency

If you’re just getting started in your agency it’s easy to get ahead of yourself and focus on the wrong things.In today’s video, Brent Weaver from UGURUS joins me to discuss the top mistakes that most digital agency owners make and the key activities you should be focused on in the early days of starting […]

A Better Way To Think About Productized Services

Productized services are NOT black and white…Here’s a better way to think about it.Think of productized services as a continuum and ask yourself…On one side you have services. On the other, we have a product.Productized services are in the middle.The question is, “How productized do I want to be?”As Jack Butcher eloquently stated… Service is […]

$3M CEO Shares How To Win With Productized Services

In today’s video, I jam with Sam Shepler, the founder of Testimonial Hero.We dive into all things productized services and we cover the following:The key metric all service providers need to understandHis contrarian definition of ‘Productized services” that you’ll want to hearHow he builds his productized service from $9 to $3M+ per yearWhen and why […]

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