The strategic advisory board of agency owners building $100k/month businesses while taking Fridays off.
At this level, it’s not about more content. It’s about strategic conversations that move the needle.
Let’s transform your agency into a leveraged business you love.
Private Telegram Group
(12 owners max) for real-time strategic guidance.
Direct, personal channel for private support from Greg
Access to our entire curriculum at the Trailblazer Collective level including all programs and in-person quarterly retreats.
I love Greg because he pushes you at your pace. You tell him what you want, and he's going to hold you to it, and when you fall off that pace, he's definitely going to call you out on it. That is super helpful for anybody. Lisa is always literally just like a phone call away. If you need any kind of support, anything, she's always there.
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"In the fourth quarter of 2024, they literally helped us add over a hundred thousand dollars in revenue that we would not have had had it not been for AltAgency. Greg and his team have been absolutely amazing in that process.
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”Just through a couple of sessions with Greg, with Lisa, with the Alt Agency team, the amount of clarity that I was able to get to be able to design the business that I wanted to actually build this time around was phenomenal.”
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I love Greg because he pushes you at your pace. You tell him what you want, and he's going to hold you to it, and when you fall off that pace, he's definitely going to call you out on it. That is super helpful for anybody. Lisa is always literally just like a phone call away. If you need any kind of support, anything, she's always there.
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"In the fourth quarter of 2024, they literally helped us add over a hundred thousand dollars in revenue that we would not have had had it not been for AltAgency. Greg and his team have been absolutely amazing in that process.
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HI, I’M GREG HICKMAN!
I’ve spent nearly two decades in the agency world, working with clients like Pepsi, Unilever, AT&T, and the NY Jets before finishing client-side at Cabela’s where I was responsible for hiring and managing agency partners.
When I started my own agency, System.ly, we built marketing automation and sales funnels for industry leaders like Dan Martell, John Lee Dumas, Jasmine Star, and NerdFitness. But like many agency owners, I found myself building the very thing I had escaped – another traditional agency trapped by time-for-money services.
Then I discovered a better way.
I completely restructured my business model to focus on high-profit, leveraged services that would let me scale without sacrificing my life. Since then, I’ve helped over 800 agency owners transform their businesses using this same model.
Today, we generate over $1M in revenue with 40%+ margins with just a lean team of 4 full-time employees and a few contractors. Most importantly, I take Fridays off, get to take my kids to school every day, go mountain biking whenever I want, and work with clients I truly love.
I’m just as proud of building a business that gives me freedom as I am of the revenue we generate. Our approach has helped me think bigger about what’s possible for agency owners.
The AltAgency™ model lets us maintain high profits while working reasonable hours, create multiple revenue streams beyond just services, and build something truly sustainable that serves our lives instead of consuming them.
Would you like me to adjust anything to better reflect your journey or what matters most to your prospective clients?
What’s Your Next Move?
From Trapped to Transformed
There’s something powerful about working with someone who’s been where you are – who knows the traditional agency model isn’t working, but sees exactly how to transform your expertise into a high-profit business that gives you true freedom.
Get direct access to me as your strategic advisor, helping you make the right moves at the right time to build your AltAgency™
Strategic Guidance
When You Need It
Transform Your
Business Model
Complete Training Library
Our step-by-step playbooks and systems
Live Group Consulting
Implementation guidance and support
Quarterly Mastermind Retreats
Deep strategy, connection and adventure.
Spots will be filled on a first come, first served basis.
Apply now and Greg will reach out via email and DM if we’re a good fit.
The next 2 people to pay in full get a 1:1 half day asynchronous VIP day. If you see this banner, this bonus is still available.
This is a 1:1 4-hour virtual VIP consulting session held in a separate, private channel.
Our Summit Circle members love having me as their “advisor in their pocket” – it’s a complete game-changer from trying to schedule calls for every decision or challenge.
I’m bringing the same frameworks and strategic thinking that helped me build a $1M+ agency with 40%+ margins while taking Fridays off. No calendar to manage, just direct access to help you make the right moves at the right time.
"I very quickly learned that whatever Greg says is going to make a really good change in your business. We hadn't come up with a product and sold it before we even had the thing to sell. It felt uncomfortable, but we did it anyway, and it was one of the best things we've ever done."
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"Four months ago I started working with Greg and the Alt Agency, and within the first 30 days I had created my version of the signature service and took it to market. Within a short period of time we had sold around 30 or 35,000 in sales on this brand new thing that didn't exist before. Fast forward three or four months, and now we've actually crossed the 100k threshold just for the signature service."
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"Working with Greg, Lisa, and the alt team—people who know what it's like to run an agency, soup to nuts, all the bottlenecks, challenges, team, clients, and everything that comes with that—has been huge for me. I joke with Greg, I think I manifested you from the internet. I was thinking, 'Why can't I just find someone who understands what it's like to run an agency and help build to the revenue growth that I want without crazily taking all of my time?' and lo and behold, I found Greg."
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"I very quickly learned that whatever Greg says is going to make a really good change in your business. We hadn't come up with a product and sold it before we even had the thing to sell. It felt uncomfortable, but we did it anyway, and it was one of the best things we've ever done."
Learn More
"Four months ago I started working with Greg and the Alt Agency, and within the first 30 days I had created my version of the signature service and took it to market. Within a short period of time we had sold around 30 or 35,000 in sales on this brand new thing that didn't exist before. Fast forward three or four months, and now we've actually crossed the 100k threshold just for the signature service."
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Reach out today and let us know if you have any questions. Don’t be shy, we are here to help!
Or email us at hello(at)altagency.com [@gregoryjhickman on IG]
