Turn Proven Services Into Leveraged Offers That Scale - Without Building an Agency
You’ve built the expertise. You’ve got the results. Now install the system that turns your best work into leveraged offers, predictable sales, and a business that doesn’t need you on every call — while working four days a week
“It was easily the best investment I made in my business. I can’t think of something that paid off in this way. Just the pre-selling of my new program allowed me to step away from 1-on-1. It’s exactly what you said it would be and just as challenging as you promised it would be.”
Chris B
Does this sound like you?
- You've built something that works. But it's harder than it should be.
- You've proven your niche and you get results — but every engagement still feels custom.
- You know the model should be more leveraged, but your delivery won't let you make the shift.
- You don't want to scale an agency or manage a big team. You want fewer offers, sold at higher value.
- You've got the skills and the proof. What's missing is the system to create leverage.
You’re not alone…
How I Went From a 13-Person Agency to a Leveraged Business That Runs in Four Days a Week
I’d grown to a 13-person team, working with some amazing people like Dan Martell, Jasmine Starr, John Lee Dumas, Chris Ducker, and a bunch of other top entrepreneurs.
From the outside, it looked like we’d made it.
On the inside? I’d built myself a prison I couldn’t escape from. I was working nights and weekends, buried in client demands, and we were so deep in our clients’ businesses that it felt like we worked for them, not for ourselves.
One day I looked at the numbers and realized more revenue meant more clients, which meant more people. I was scaling the exact business I didn’t want.
I’d already spent a decade managing big teams in the agency world. I didn’t want more people. I wanted leverage — a way to help more clients without adding chaos.
Around that time my coach, Dan Martell, said something that stuck:
“Agencies don’t scale. You need a more leveraged model.”
-Dan Martell
Then a prospect reached out about working together. We were fully booked with a two-month waitlist, and I was about to tell him he’d have to wait. Instead, he asked: “What if you just showed me how to do it, and my team built it?”
Until then, I’d only worked with clients — people who pay you to do the work. This was something different: a member. Someone who wanted to be guided through a proven process using our tools, templates, and systems. Results with us, not from us.
We tested it with 20 people and refined it week by week. Within 11 months, that one program was making more per month than our entire agency — with way less work. And selling it was easier too. It was obvious who it was for, what it solved, and what it delivered. I didn’t need to send proposals. I didn’t need to chase. I had a repeatable system.
Within 11 months, we hit our first six-figure month. Then seven figures a year — working mostly four days a week.
Here’s what I know about you: You’ve already figured out the hard part — getting real results for real clients. But your delivery is still too custom. Your calendar is still the bottleneck. And you know there’s a version of this business that gives you leverage without blowing up your lifestyle. That’s the gap this system closes.
After Working With 900+ Service Business Owners, It Always Comes Down to Three Things
1. Simplify your offers around one clear, repeatable outcome.
2. Systemize delivery so results don’t depend on you being on every call.
3. Install a marketing and sales engine that brings in qualified buyers on repeat.
But If It’s This Simple… Why Isn’t Everyone Doing It?”
Because without the right systems, simplicity falls apart. Most service business owners either overcomplicate it by chasing tactics, copying influencers, and building offers that can’t scale or they undercomplicate it by thinking more content or more clients is going to solve the problem.
Either way, they end up overworked, underpaid relative to the effort, and stuck in a model that won’t scale. That’s what the Productized Growth System solves.
"It was easily the best investment I made in my business. I can't think of something that paid off in this way. Just the pre-selling of my new program allowed me to step away from 1-on-1."
How The System Works
Inside The Productized Growth System, we’ll take what’s already working in your business and install (or redesign) the offers, delivery, marketing ecosystem and sales engine to scale it in four steps..
Step 1: Build & Sell Your Productized Prototype
We start by identifying the leverage already sitting inside your business – the service, niche, and the outcome that’s most repeatable and packaging it into your first scalable offer.
Most clients are selling their productized prototype and getting paid within the first 30 days.
- Get back 5–15 hours a week so you can focus on growth.
- Clarify who you serve, what you sell, and why it stands out.
- Turn your expertise into a simple Productized Prototype that’s easy to market, sell, and deliver.
Result: A validated productized offer built on the proof you already have — sold and paid for within the first 30 days.
Step 2: Streamline Delivery & Install Your Marketing and Sales Engine
Next, we turn your custom delivery into a systemized process including assets, process, automations, and frameworks that let you deliver results without being the bottleneck.
Then we install the marketing and sales system that puts the right people in front of you every single day so you’re signing new clients for your productized offer every month.
- Deliver and refine your prototype with real clients.
- Productize your delivery using assets, automation, and systems.
- Install a marketing engine that brings qualified buyers to you daily, not just when you post or get a referral.
- Stop taking random projects that drain your focus and energy.
Result: Systemized delivery and a marketing engine that brings you the right people every day so you’re adding new clients every month — without relying on referrals or luck.
Step 3: Scale and Multiply Your Revenue Streams
With your core offer validated and your marketing engine running, we optimize for profit, scale, and freedom. This is where we tighten what’s working, add new revenue streams from the same core IP, and install the advanced playbooks that let the business grow without you being in the middle of everything.
- Tighten your marketing and sales systems so growth becomes predictable, not reactive.
- Improve delivery so results don't depend on you.
- Add bolt-on offers to serve clients, members, and customers from the same expertise — multiplying revenue without multiplying work.
- Layer in paid ads to amplify what's already converting organically.
- Use advanced automations to free up even more time.
Result: A profitable, predictable business with multiple revenue streams built from your core IP — running in 30 hours a week or less.
Step 4: Hands-On Support That Keeps You Moving Fast
You get direct access to me and my team — not a course you watch alone. Strategic input on real decisions. Expert eyes on your offers, your messaging, and your systems. And AI tools that cut your implementation time in half.
- Weekly Momentum & Strategy Calls for live feedback on what you're building right now.
- Async reviews and critiques within 24–48 hours — so you can move fast between calls.
- Custom AI tools that help you write messaging, analyze systems, and build faster.
- Direct input on your specific business decisions from people who've seen your pattern before.
Result: A team in your corner that knows your business and helps you make better decisions faster.
Results From The Founders Inside
Everything Included in the Productized Growth System™
The systems, coaching, and tools to build a leveraged, scalable business while working less.
The Productized Growth Framework
A proven, step-by-step training system for building a business that runs without you. Short, tactical lessons designed for action — not theory — so you can see progress every week.
VIP Coaching & Support
6 months of direct access to me and my team. You’ll get clear direction, quick answers, and hands-on help implementing each system so you know exactly what to do to hit your next profit goal.
Weekly Momentum & Strategy Calls
Start each week focused and confident. We’ll define your priorities, set your Most Important Thing (MIT), and build your next step together.
Live Implementation Sessions
Weekly sessions where we roll up our sleeves and get to work. You’ll build assets, get critiques, and leave every call knowing exactly what to do next.
Private Founder Community
A network of ambitious service business owners just like you. Ask questions, share wins, and get feedback daily from me, my team, and peers walking the same path
Plug-and-Play Templates & Playbooks Copy, paste, and profit.
Get the exact systems, scripts, and automations that have scaled hundreds of agencies — without wasting months reinventing the wheel.
AI Implementation Suite
Custom-built AI tools that speed everything up. Write copy, analyze systems, and launch assets in hours instead of weeks — saving you 50% of your time or more.
Async Reviews & Expert Feedback
Submit your offers, emails, or campaigns anytime and get detailed critiques within 24–48 hours. No waiting for calls — just fast, actionable feedback so you can keep growing your business
Advanced Scaling Playbooks When you’re ready, tap into next-level systems like:
The Bolt-On Offer Playbook to add new revenue streams. The Paid Ads Playbook to boost lead flow. The YouTube Client Machine for organic demand.
Ongoing Access & Updates
Stay supported for as long as you need with the month-to-month pricing. Keep your coaching, community, and updated resources so your systems always stay current and ahead of the curve.
The Landscape Is Shifting. The Time to Move Is Now.
The service business model that got you here is getting squeezed from every direction. AI is changing delivery. Clients are expecting more for less. And the owners who don’t evolve their model are going to get left behind by the ones who do.
You already know this and that’s probably why you’re still reading.
So we’ve made it as easy as possible to get started.
Pick the plan that fits where you are right now. Start going through the system immediately. And most people who show up and do the work make back their investment with a single sale of their new productized offer in the first 30 to 60 days.
No application. No waitlist. No six-month commitment you have to think about for two weeks.
Just pick your level, get inside, and start building the leveraged version of your business.
Here's What Owners Like You Have Said
Over 900 consultants, agencies, and service providers have transformed their business with our system. Ready to join them and create a business on your terms?
Is This Right for You?
This isn’t for everyone — and that’s intentional.
We keep the group small and focused so everyone inside can move fast and get results.
Here’s how to know if you’re a fit 👇
- This Is for You If…
- You’ve been delivering results in a clear niche for 2+ years — you know what works.
- You’re past the survival stage — revenue is consistent (think $150K+/year) and your bottleneck is delivery, not demand.
- You’ve sold custom services successfully. Now you want a model that creates leverage without adding headcount.
- You make fast decisions once the path is clear. You don’t need hand-holding — you need a system to model and run with.
- ou want fewer offers, higher value, and a business that runs in 30 hours a week or less.
- This Is Not for You If…
- You’re still figuring out who you serve or what you’re known for.
- You need someone to validate your idea before you’ll move.
- ou’ve worked with multiple coaches and they were all the problem.
- You’re looking for someone to tell you what to do — not a system to implement yourself.
- You want to build a big agency with a big team. That’s a different game.
If you’re already getting results for clients and you know the model needs to change, this program gives you the structure, systems, and support to build leverage and get your time back
If that’s where you are, apply now and let’s build the leveraged version of your business.
We Make It Easy to Get Results Fast
Here’s the truth — most clients make back their investment with just one sale of their new productized offer, and that usually happens within the first 30 to 60 days.
This isn’t a “maybe it’ll work” kind of thing. It’s a system that’s worked for over 900 service business owners. If you show up and do the work, it works.
We start by finding the leverage already sitting in your business and turning it into something you can sell right away. Then we build the engine that keeps it going.
The program does not have a set commitment length because we know people move at different speeds. We find that many people make their first sale of their new leveraged offer in 30 days and continue on for an additional 8-12 months to keep building and refining with support.
There’s no money-back guarantee. This is for people who bet on themselves.
FAQ’s
This isn’t for everyone — and that’s intentional.
We keep the group small and focused so everyone inside can move fast and get results.
Here’s how to know if you’re a fit 👇
Do I need to have my services productized before joining?
No — that’s what we help you build.
What you do need is proven delivery for a specific type of client. If you’ve been getting results in a clear niche, even if the delivery has been messy or custom, that’s the raw material. We turn it into a clean, scalable offer.
But if every project has been completely different and you’re still figuring out who you serve — it’s too early.”
When does the program start?
You can start immediately after joining.
Is there a guarantee?
There is not. If you need a guarantee, this isn’t the right place for you. This is for self-led people who back themselves — not for anyone waiting to be rescued.
What's the investment?
We have a few options starting at $399/mo, depending on the level of access and support that fits your stage. Click Join Now to see the different options. Most clients make back their investment with a single sale of their new productized offer, often in the first 30 days.”
What if I’m not sure I can afford it?
If the investment would cause real financial stress, this isn’t the right time. But if it’s outside your comfort zone and you can make it work — that’s usually when operators level up the most. This should be a stretch, not a strain.
How quickly can I expect to see results?
The honest answer is, it depends on your current situation and commitment to implementation. Most of our clients see their first wins within 4-8 weeks by:
- Streamlining their service offering
- Implementing the Perfect Week System™
- Landing their first productized client
- Launching their first training program
Keep in mind, some people take longer and that is fine! There is no rush and no right or wrong timeline.
How long is the program?
You pay on a month-to month basis.
We find that most people stay for 8-12 months. to continue to have full access to me, my team, and the AI tools for ongoing consulting, coaching, feedback, and troubleshooting as you make the transition to the more leveraged model.
What is the time commitment?
You can attend as much or as little of the live calls as you like. All sessions are recorded and questions can be submitted ahead of time if you can’t make a session.
That said, we’ve seen our most successful clients dedicate at least 2-5 hours per week…to go through the frameworks, join the calls and implement to start making progress.
If that’s something you can swing every week, you’ll be surprised with the progress you make inside the program.
Do you have any references?
Yes! You can check out what our current and past members have to say about the program and their results here.
What time are the live calls, and what if I can’t attend?
We have two weekly calls.
The Monday calls are at 10am MST Denver and the Wednesday calls are at 9am MST Denver.
Because the training videos and community support are so comprehensive, many clients get everything they need without waiting for the call which means attendance is mostly small group.
The upside? When you do join, you can get more 1:1 time, detailed feedback, and the chance to dig into your specific situation in a smaller group
Do I need extra tools, software or team?
Yes, you’ll need to invest in all of these below things or some depending on what you already have.
- Email Marketing & CRM: Any basic email marketing platform will work as long as you can have people opt-in and you can send emails. We also can give you GHL templates to make life easier.
- Landing Page Builder: A way to build landing pages for opt-ins, sales pages, lead magnets etc.
- Team: You’ll likely end up hiring some help if you don’t already have it and that will depend on what you need most to buy back your time as you grow. We can help you figure that out and navigate that confidently.
How is this different from other programs designed for agencies and service providers?
Most agency programs focus on getting more clients for your current service model. We help you completely transform your business model to get paid for your expertise, not just your time.
Our members aren’t just growing – they’re building sustainable, profitable businesses that give them true freedom and control.
Will this work for my niche or service?
Yes – if you solve a problem for your ideal clients this works.
We’ve worked with almost 900 clients in all sorts of niches with all sorts of services. I’ve rarely seen a problem solving provider where this didn’t work. The belief that “my service is different” is often what’s holding people back from productizing – not the service or niche itself.
If you have any questions, you can always email us at hello@altagency.com.
Is this the same as your YouTube channel?
Not even close. Of course there is crossover but this program is on another level.
Here, you get the full system, in-depth modules, AI tools, and personal feedback in our community and live calls which are things that simply can’t happen on YouTube.
Ready to Scale Your Service Business?
Join 900+ service providers who’ve transformed their businesses with the Productized Growth System™